Promotions Manager

OVERVIEW

Perfetti Van Melle (makers of Mentos, Airheads, Dentyne, Trident and Bubblicious!) is one of the world's largest manufacturers and distributors of confectionery and chewing gum with global brands that are being enjoyed in more than 150 countries worldwide. We’re currently seeking a passionate and enthusiastic Promotions Manager to join our growing team.

The Promotions Manager, as part of the Commercial Excellence department, is responsible for developing promotional strategies in support of brand objectives.  The role is expected to recommend promotional retail prices and trade funding guidelines by channel and promoted product group, as well as determine the most efficient promotional mechanics across price, visibility, and communication. This role blends analytical rigor with strategic influence—ideal for someone who thrives at the intersection of data, storytelling, and commercial impact. It requires close collaboration with Sales, Customer Planning, and Finance to ensure investments align with broader business goals.

WHAT YOU WILL DO

• Manage and mentor a team to deliver best-in-class promotional analytics
• Develop, implement, and monitor customer performance against promotional guidelines
• Lead the sales organization in best-in-class pre- and post-event promotional analysis, identifying insights on discount depth, duration, and mechanics to optimize and influence guidelines
• Ensure data quality (accuracy, completeness, coverage) and integrity of baseline and incrementality metrics
• Use data visualizations to deliver insights to the sales organization and customers
• Partner closely with Customer Planning, Sales, and Finance to guide investments in line with strategic intent
• Demonstrate a thorough understanding of how promotional spend fits within the broader trade terms portfolio
• Serve as a thought leader in crafting selling stories to implement promotional changes over tim
• Present insights and results to the Sales Leadership Team on a quarterly basis
• Ensure governance of customer account plans to maintain adherence to budgeted investment rates
• Recommend tailored promotional strategies by product group, accounting for item profitability
• Available for minimal travel as needed (less than 5%)

WHAT WE NEED FROM YOU

Required Qualifications:

• Bachelor’s degree in Finance, Economics, Statistics, Analytics, Mathematics, or a related field
• 5+ years of relevant work experience with progressive responsibility, or 2+ years in revenue growth management or promotion optimization
• Advanced proficiency in analytical tools (e.g., Excel, Power BI, Tableau)
• Strong written, verbal, and presentation skills with the ability to influence senior stakeholders
• Demonstrated ability to build strong cross-functional relationships and manage constructive conflict with Sales, Marketing, and Finance teams

Preferred Qualifications:

• Master’s degree in Business, Analytics, or Finance, or 3+ years of equivalent experience in Consumer Packaged Goods (CPG) or consulting
• Experience with TPx solutions, syndicated/POS data, baseline and constraints modeling, scenario planning, and portfolio optimization
• Prior experience in fast-moving consumer goods (FMCG)
• Solid understanding of retailer and FMCG manufacturer financials

WHAT WE OFFER

At Perfetti Van Melle, we are committed to fostering a welcoming workplace, where all individuals, regardless of background or identity, are valued, respected, and empowered to contribute their unique perspectives to the sweet success of our candy-loving community. Additionally, we have a core value of Care For Our People and we are proud to offer benefit programs that support our team members' goals and well-being including:

• PTO package including vacation, sick, personal, and pay it forward time off  
• 13 paid holidays  
• 401k with Company Match up to 8%, ranking in the top 1% of the country
• Annual Bonus potential and merit-based increases  
• Comprehensive Health Insurance   
• Annual well-being subsidy
• 20 weeks Maternity & 12 weeks Paternity leave options 
• Sam's Club or Costco annual membership reimbursement  
• Tuition-Free College Program or Free Continued Education (BA, Masters, etc.)
• Modest monthly candy allotment (Airheads, Airheads Xtremes, and Mentos)

Perfetti Van Melle, USA is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other applicable statutorily protected group status under local, state, or federal law.