Area Sales Executive - Garut

WHAT YOU WILL DO

• Sales Achievement & Execution:
  • Deliver sales targets (volume, value, and distribution) within the assigned area.
  • Execute trade promotions, visibility programs, and merchandising guidelines in outlets.
  • Monitor competitor activities and recommend tactical actions to maintain market leadership.
• Coverage & Distribution:
  • Ensure numeric and weighted distribution growth across general trade, modern trade, and key outlets.
  • Work with distributors to optimize route plans and ensure salesforce discipline in market coverage.
  • Track secondary sales, productivity, and stock availability.
• Team Supervision & Coaching
  • Lead, coach, and motivate Sales Representatives, Canvassers, and Merchandisers.
  • Conduct joint field visits to improve selling skills and execution discipline.
  • Provide regular performance feedback and identify training needs for the field team.
• Distributor & Trade Partner Management
  • Build strong working relationships with distributor staff and ensure alignment on sales targets.
  • Monitor distributor operations (inventory, credit, manpower) to avoid stock-outs or inefficiencies.
  • Negotiate with key outlets to improve visibility, shelf space, and promotional participation.
• Reporting & Insights
  • Prepare regular reports on sales performance, distribution, outlet coverage, and competitor activity.
  • Analyze sales data to identify opportunities and recommend corrective actions.

OUR PERFECT CANDIDATE

• Bachelor’s degree in any major.
• Minimum of 1 year experience in the same position.