Marketing & Sales Support Manager

Marketing & Sales Support Manager – Multi-Country Markets (Alka Brand)

Location: Prague, Czech Republic
Contract: Full-time
Team: Part of the Commercial organization; reporting to the Commercial & Managing Director
Management Scope: Individual Contributor

Ready to take a fresh step in your career?

At Perfetti Van Melle Czech Republic, we bring joy to consumers across the Czech and Slovak markets with some of the world’s most beloved confectionery brands — Mentos, Chupa Chups, Smint, Alpenliebe, Fruittella, and many more. Based in Prague, our local team is part of one of the largest confectionery and chewing gum manufacturers in the world, with operations in over 150 countries.

Our colleagues in the Commercial Team are eager to team up with you to make sure everyone can enjoy our delicious freshmakers and sweets every single day.

Where we need you:

As our Marketing & Sales Support Manager, you’ll play a key role in supporting the Alka brand across multiple markets (Czech republic, Slovakia).
You will be the driving force behind brand development, trade marketing execution, and sales support, ensuring our products and activations successfully reach consumers while maintaining alignment with brand owner guidelines.
This role combines brand marketing, channel activation, and commercial insight to fuel growth and strengthen the market presence of ALKA brand products (Dupetky, Twistky, Meteoritky) in the respective CZ and SK markets.

Your core responsibilities at a glance:

• Lead brand plans and initiatives across allocated markets, ensuring alignment with business goals and KPIs.
• Monitor brand and market performance, analyzing sales, competition, and consumer trends to identify growth opportunities.
• Brief and coordinate local agencies in close partnership with the brand owner.
• Manage and optimize the marketing budget for maximum impact.
• Conduct quarterly business reviews and deliver insights to guide strategic decisions and future launches.
• Recommend portfolio optimizations based on market potential and performance analysis.
• Execute trade marketing activities to strengthen in-store visibility and shopper engagement.
• Support sales teams with product information, promotional plans, and enablement tools.
• Act as the main link between distributors and brand owners for all marketing and trade marketing matters.

The ingredients of Perfetti Van Melle – is this your flavor?

We are Taste Makers in Candy! As the third-largest confectionery company in the world – and the second in Europe – we’re on a journey to become the best in making candy. And we need great colleagues to make that happen.

What makes us unique:

• Empowering – Growth and development opportunities tailored to you.
• Fun – A family-like culture, team events, and yes… a candy factory!
• Innovation – Active engagement in topics like health, sustainability, and food safety.
• Dynamic – With operations in 30+ countries and exciting new acquisitions, we’re constantly evolving.

The ideal recipe for our new Marketing & Sales Support Manager

• University degree in Economics, Marketing, or a related field (Marketing specialization is an advantage).
• 2–5 years of experience in marketing and/or trade marketing, ideally within FMCG.
• Solid understanding of sales insights, KPIs, and commercial processes.
• Fluent in English and Czech and/or Slovak.
• Strong strategic and analytical thinking, excellent communication skills, and the ability to work with stakeholders at all levels.
• Organizational and project management excellence.
• A pragmatic, flexible, problem-solving mindset with a drive for innovation.
• Technical skills: MS Office, SAP S4, ERP systems.

What we offer if you join our team:

• Permanent full-time employment
• Hybrid work model – combination of office work (Prague), home office, and field work with customers
• 25 days of paid vacation per year
• Company mobile phone with monthly plan for both business and private use
• Comprehensive benefits package, including: Employer contribution to pension insurance, Meal allowance, Home office allowance, Company products, English courses, Group accident insurance, Flexible working hours
• Personal learning and development opportunities through a global e-learning platform, English courses, and other training programs tailored to personal growth needs

Want a taste of more?

If this role sounds like a sweet next step and you’re ready to elevate our Commercial & Marketing team, we’d love to meet you!

At Perfetti Van Melle, we believe the strength of our team lies in diversity. We create a workplace where everyone feels welcome, respected, and empowered to grow.

Ready to shape the future of sweets? Apply now and help us create even more sweet moments!